Senior Copywriter, Performance Creative

Company: Dentsu Aegis Network Ltd.
Location: San Francisco
Posted on: February 18, 2025

Job Description:

Senior Copywriter, Performance CreativeApply locations San Francisco - California St time type Full time posted on Posted 3 Days Ago job requisition id R1074282Job Description:This is a hybrid role. Only candidates in the San Francisco or NYC area will be considered as some in-office time is to be expected.We're looking for a Senior Copywriter to join our Performance Creative team. Reporting to the Creative Director, Performance Creative, you will create performance-driven work that supports print, digital, and social direct response channels while satisfying the branding requirements of our clients.

• You will create conceptual yet performance-driven work, such as paid social, display, email, OLV, and landing pages while satisfying the branding requirements of our clients.
• You will develop on-brand creative activations rooted in strategies that serve as a framework for bringing art and messaging to life for specific audiences, across channels.
• You will partner with our teams to create concepts that enhance response strategies and achieve client goals.
• You will apply audience insights, strategic frameworks, and direct response best practices to your work.
• You understand unique audiences and create content that is relevant to each.
• You will stay current with the latest trends and technologies (e.g., DCO, Content Velocity, Dynamic Video, Modular Content Systems).
• You will present work both internally and to our clients while building client relationships.Qualifications:
• 3 years minimum copywriting experience in creative advertising and performance creative.
• Bachelor's in Advertising, Marketing, or related field, required; in lieu of degree, equivalent experience in a relevant field required.
• Experience working with the nuances and requirements of writing for Direct Mail, Online Display, Email, Social and Digital Experiences including video.
• Working knowledge of web usability/accessibility, advertising technologies, and development methods.
• Brand development experience.The anticipated salary range for this position is $68,000 - $110,400 annually. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, or other benefits also are available. For more information about dentsu benefits, please visit dentsubenefitsplus.com.Location: San Francisco - California StBrand: Dentsu CreativeTime Type: Full timeContract Type: Permanent
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Keywords: Dentsu Aegis Network Ltd., San Francisco , Senior Copywriter, Performance Creative, Advertising , San Francisco, California