Demand Generation Manager

Company: Envoy
Location: San Francisco
Posted on: November 6, 2024

Job Description:

ABOUT THE ROLE
As a Demand Generation Manager at Envoy, you'll have the chance to make a significant impact in a role that blends creativity, strategy, and execution. You will own and optimize our marketing channels, driving lead generation and pipeline growth for our workplace management platform. This is a unique opportunity to be hands-on in crafting and executing campaigns that resonate with our target audience, ultimately helping businesses create safer, more efficient workplaces.
This role is perfect for someone who thrives in a dynamic environment, eager to take on new challenges, and excited to learn and grow. You'll work closely with teams across sales, marketing, ops, and product.. Your innovative ideas and data-driven approach will help us explore new ways to create and capture demand, making a meaningful impact on our growth trajectory. Envoy is a mission-driven company dedicated to transforming the workplace experience. You'll be part of a culture that values innovation, collaboration, and continuous learning.
This is a hybrid position that requires 3 days a week (Tuesday - Thursday) in our San Francisco HQ.
YOU WILL:

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• Strategize and Execute: Develop and implement demand generation campaigns that are effective and aligned with Envoy's mission of making workplaces safer and more connected.
  
• Manage Channels: Take ownership of digital advertising platforms (Google Ads, LinkedIn, Meta) and other marketing channels, optimizing them to achieve the best results for our campaigns.
  
• Collaborate Across Teams: Work closely with sales, product, and marketing teams to ensure your strategies and campaigns align with broader company goals. Your role will involve regular interaction and collaboration to refine tactics and maximize impact.
  
• Leverage Data: Use data-driven insights to continually refine and optimize campaigns. You'll analyze performance data to identify trends and make informed decisions that drive better results.
  
• Innovate Constantly: Explore and test new and creative ways to generate demand. Whether it's experimenting with new content formats or trying out fresh approaches to digital marketing, your role will keep Envoy at the forefront of workplace innovation.
  
• Support Sales Goals: Partner with sales teams to ensure marketing strategies support lead and pipeline generation. You'll align tactics to sales goals, share feedback, and adjust your approach based on real-time data and team input.
  
• Own the Lead Lifecycle: Oversee the entire lead lifecycle from creation through sales handoff, ensuring that leads are nurtured effectively and that our pipeline remains healthy and robust.
  
• Report and Refine: Regularly report on campaign performance to senior management, providing strategic insights and actionable recommendations to improve future initiatives.
  
  You Are:
  
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  • Experience-Oriented: You have 3-5 years of experience in demand generation or digital marketing, ideally within a B2B SaaS environment, and are eager to apply your skills in a mission-driven company.
    
  • Curious and Eager to Learn: You're excited about learning and growing in your role, with a passion for exploring new marketing channels and techniques. You view challenges as opportunities to develop your skills.
    
  • Data-driven: You have strong analytical skills and are comfortable using data to make decisions and optimize performance. You enjoy digging into metrics and turning insights into action.
    
  • Effective Writer: You have strong writing skills and can craft clear, compelling content that resonates with diverse audiences and drives engagement across multiple channels.
    
  • Collaborative: You're a strong communicator who enjoys working in a team environment. You know how to collaborate across functions and value the input of others in achieving shared goals.
    
  • Mission-Driven: You're motivated by Envoy's mission to improve workplace safety and efficiency. You want to be part of something that makes a difference and are driven to contribute to that mission through your work.
    
  • Culturally Aligned: You thrive in a culture that values innovation, collaboration, and continuous improvement. You're excited about contributing to a positive and dynamic company culture where every voice matters.
    
    Compensation description
    Envoy's compensation package includes market competitive salary, equity for all full-time roles, and great benefits. If you are located in the San Francisco Bay Area, our expected cash compensation for this role is $133,000- $152K (Annually).Final offers may vary within the range provided based on experience, expertise, and other factors.
    If you have any questions related to compensation, please contact Recruiting after you apply.
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Keywords: Envoy, San Francisco , Demand Generation Manager, Executive , San Francisco, California