Head of Brand

Company: Distyl AI, Inc.
Location: San Francisco
Posted on: February 17, 2025

Job Description:

About Distyl AI:Distyl AI builds production-grade AI systems that drive core operational workflows for Fortune 500 companies. Leveraging our platform, expert team, and partnership with OpenAI, we have transformed agentic workflows from theoretical timelines of years to practical implementation within days across multiple F500 organizations.
Our products have helped Fortune 500 customers across diverse industries, from insurance and CPG to non-profits. As part of our team, you will help companies identify, build, and realize value from their GenAI investments, often for the first time. We are customer-centric, working backward from the customer's problem and holding ourselves accountable for creating both financial impact and improving the lives of end-users.
Distyl is led by proven leaders from top companies like Palantir and Apple and is backed by Lightspeed, Khosla, Coatue, Dell Technologies Capital, Nat Friedman (Former CEO of GitHub), Brad Gerstner (Founder and CEO of Altimeter), and board members of over a dozen Fortune 500 companies.What We Are Looking For:Distyl is seeking an experienced and visionary Head of Brand to amplify our mission and thought leadership across technical, business, and executive audiences. The ideal candidate will shape Distyl's narrative by highlighting the groundbreaking work of our engineers and researchers, crafting compelling content for CXOs, and building Distyl's reputation as the definitive authority on "Enterprise AI Systems."
This person will lead our brand strategy and positioning in media outlets like The Wall Street Journal, Fortune, and other publications influential among CIOs and Fortune 500 decision-makers. Additionally, they will elevate Distyl's presence in exclusive forums and high-leverage venues (i.e. Davos) to position the company as a trusted partner for transformative AI initiatives.As the architect of Distyl's voice and image, you will collaborate closely with our engineers and researchers to showcase their pioneering work through compelling technical thought leadership. You will also be responsible for translating business goals and technological advancements into creative strategies that drive awareness, understanding, and trust across all audiences. Additionally, you will create and maintain coherent and consistent brand guidelines to unify how Distyl is represented visually and verbally across all touchpoints.Key Responsibilities:

• Brand Strategy & Thought Leadership:

• Define and execute Distyl's brand strategy to highlight our leadership in Enterprise AI, showcasing the impact of our engineers, researchers, and solutions.
• Work closely with engineers and researchers to translate complex technical concepts into accessible, compelling narratives for business and executive audiences.
• CXO-Centric Messaging:
  • Craft bespoke narratives and materials for direct engagement with C-suite leaders, emphasizing Distyl's unique ability to drive high-stakes, high-impact AI transformations.
  • Collaborate with the sales team to ensure brand messaging aligns with the needs and priorities of CXO audiences.
  • Content Creation & Collateral Development:
    • Translate Distyl research, product, and solution narratives into compelling brand content, ensuring clarity and accessibility for customers, potential employees, and investors.
    • Develop a robust library of content, including case studies, whitepapers, opinion pieces, and research highlights, tailored for enterprise decision-makers.
    • Partner with technical teams to publish innovative insights and thought leadership pieces that resonate across industry verticals.
    • Media Relations & Speaking Engagements:
      • Build relationships with top-tier media to secure op-eds, interviews, and feature articles that establish Distyl as the go-to partner for Fortune 500 AI initiatives.
      • Lead Distyl's representation at high-leverage forums, ensuring our messaging resonates with the world's most influential executives.
      • Create media playbooks and provide training for executives to effectively represent Distyl's brand and vision.
      • Establishing & Maintaining Brand Guidelines:
        • Create, implement, and continuously refine brand guidelines to ensure consistency in visual identity, tone of voice, and messaging across all mediums.
        • Train internal teams and external partners on the use of brand guidelines to uphold a unified representation of Distyl.
        • Act as the steward of Distyl's brand, ensuring it evolves to reflect the company's growth while remaining true to its core identity.Qualifications:
          • Experience: 10+ years in brand management, creative strategy, or related roles; startup or high-growth experience is highly preferred.
          • Skills:
            • Exceptional storytelling, writing, and design sensibilities; ability to distill complex ideas into clear, compelling narratives.
            • Proven ability to collaborate with technical teams to translate complex concepts into accessible content.
            • Expertise in managing media relationships and securing impactful placements in top-tier publications.
            • Leadership: Proven ability to lead cross-functional teams and manage external partners/agencies.
            • Creative Vision: Strong portfolio demonstrating success in building and scaling brands.
            • Attention to Detail: Exceptional attention to consistency and quality in brand representation across all materials and platforms.
            • Builder's Mentality: Comfortable developing strategies and processes from the ground up in a fast-paced, dynamic environment.What We Offer:
              • Competitive salary and benefits package, including equity options and healthcare.
              • The opportunity to shape the public image of a high-growth, mission-driven startup at the forefront of AI innovation.
              • A collaborative, fast-paced work environment with opportunities for professional growth and leadership.
              • Exposure to cutting-edge AI technologies and impactful enterprise applications.
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Keywords: Distyl AI, Inc., San Francisco , Head of Brand, Other , San Francisco, California